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TikTok House at SXSW London

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TikTok turned to A*live to create a culture-first hub at the inaugural SXSW London.

For the launch of SXSW London, TikTok wanted a space that led conversation, sparked creativity, and showcased what’s next. A*live designed and delivered TikTok House – a bold, flexible environment built for keynotes, panels, brand partnerships, live performances, golden-hour socials and everything in between.

Across a week of programming, the House brought together creators, culture leaders and global brands, including a standout session with Whalar, Oatly, Uber and Kantar on the power of creator marketing. Every element was engineered to flex for content while staying true to TikTok’s identity and future-facing tone.

From spatial design and production to programming logistics and live content support, A*live handled the experience end-to-end – fast, considered, and camera-ready.

The result? TikTok House became one of SXSW London’s buzziest spaces… a culture-first hub that connected people, ideas and creativity at the heart of the festival.

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